Looking for some inspiration to roll out your yoga mat and start your practice? Whether you’re new to yoga or a seasoned yogi, following the Top Yoga Influencers on Instagram can motivate you to stretch, breathe and grow.
In this guide, we’ve compiled a list of the best yoga influencers on Instagram who have not only mastered the art of yoga but also inspired millions with their peaceful vibes, fitness tips, and daily motivation.
You can find both here, male yoga influencers and female yoga influencers too. 🧘♀️
Why Follow Yoga Influencers?
Yoga influencers do more than just demonstrate impressive poses.
Here’s why they’re worth your follow:
- Inspiration & Motivation: Get daily motivation to keep up with your yoga practice. Whether it’s a 5-minute meditation or a challenging inversion, these influencers encourage you to grow and improve.
- Health & Wellness Tips: Many share their favorite wellness routines, meal plans, and lifestyle advice, giving you a holistic approach to fitness.
- Community & Support: Engage with a global community of like-minded individuals who are on the same path to mindfulness and wellness.
- Learn From the Best: Some of these influencers are certified instructors with years of experience. You can pick up new techniques, poses, and even attend their online classes or workshops.
What Do Yoga Influencers Share?
Expect a mix of content that blends fitness, mental wellness, and an overall healthy lifestyle. Here’s what you’ll see on their feeds:
- Yoga Poses & Challenges: Tutorials, routines, and pose breakdowns that you can easily follow.
- Mindfulness & Meditation: Techniques to help you reduce stress and stay grounded.
- Nutrition & Wellness Tips: Advice on clean eating, holistic living, and maintaining a balanced lifestyle.
- Product Reviews & Gear Recommendations: From yoga mats to essential oils, they share honest reviews on the products they use daily.
- Daily Inspiration: Positive affirmations, mantras, and motivational quotes to keep you inspired throughout your day.
How Do Yoga Influencers Make Money?
Yoga influencers transform their passion into a career through various streams:
- Brand Collaborations: They partner with brands like Alo Yoga, Lululemon, and others to promote yoga gear, apparel, and wellness products.
- Affiliate Marketing: Earning commissions from products they recommend via affiliate links.
- Online Classes & Workshops: Many of these influencers host online sessions, workshops, and even teacher training courses.
- Own Brands & Products: From yoga apparel lines to wellness products, some influencers have created their own brands.
- YouTube Ad Revenue: For those with active YouTube channels, ad revenue becomes an additional source of income.
You can check out the best YOGA INFLUENCERS here gratis – just one click.
How Much Do Yoga Influencers Earn?
Earnings can vary widely depending on their follower count, engagement, and types of brand collaborations.
On average, yoga influencers can earn:
- Yoga Micro Influencers (10k-100k followers): $1,000 – $5,000 per month
- Yoga Mid Tier Influencers (100k-500k followers): $5,000 – $20,000 per month
- Yoga Top Tier Influencers (500k+ followers): $20,000 – $100,000+ per month
These figures are approximate and can change based on engagement rates, brand deals, and product sales.
How To Find Yoga Influencers
Finding the best yoga influencers on Instagram who align with your style is easy when you know where to look.
Here are some tips:
- Instagram Hashtags: Use hashtags like #YogaInspiration, #YogaEveryday, and #MindfulMovement to discover top accounts. Follow these hashtags, and you’ll always have fresh content in your feed.
- Influencer Marketing Platforms (Paid Tools): Tools like Tribe can help brands find influencers by niche, engagement, and follower count. These are great if you’re looking for specific types of influencers.
- CreatorsRanks.com (Free Alternative): Get an updated list of the top yoga influencers on Instagram. Our platform ranks, reviews, and details their followers, earnings, and collaborations. Bookmark us and check back for fresh insights.
Ranking Yoga Influencers
How We Rank Them
Our rankings are carefully curated using a variety of metrics, ensuring you get the most comprehensive list:
- Follower Count: Reach is key.
- Engagement Rate: Quality interactions with their yoga followers.
- Content Quality: Authenticity, value, and posting consistency of the top yoga Influencers on Instagram.
- Earnings Potential: Approximate monthly earnings based on collaborations.
- Overall Influence: Their impact on the yoga community, workshops, and ability to inspire.
Disclaimer: Estimated earnings are approximate. This is all based on available data from brand partnerships, sponsored posts and product sales!
Rankings & Ultimate Insights (TOP 10)
Who’s leading the yoga influencers scene worldwide right now?
Check this out:
1. Rachel Brathen
Rachel Brathen, known as “Yoga Girl,” is a global yoga teacher, author, and wellness influencer recognized for her inspiring journey and community-driven initiatives.
1.9+ million followers
Sweden
Shares yoga, wellness, mindfulness
Born 1988
Account launch 2012
Products, Collaborations
Alo Yoga, Island Yoga, Yoga Girl Foundation
Est. Net Worth
$3 million
Est. Monthly Earnings
$20,000 – $50,000
Sources of Income
Brand partnerships, online yoga courses, book sales
Insight
Rachel’s journey from yoga teacher to best-selling author and podcast host has established her as a leading figure in the wellness community, inspiring millions globally.
Links to all social media:
https://www.instagram.com/yoga_girl
https://twitter.com/rachelbrathen
| 4.4 out of 5.0 stars Rated be others  |
2. Sjana Elise
Sjana Elise is an Australian yoga influencer and wellness advocate known for her stunning beachside yoga poses and positive lifestyle content.
1.3+ million followers
Australia
Shares yoga, fitness, mental wellness
Born 1994
Account launch 2013
Products, Collaborations
Alo Yoga, Wanderlust, Lululemon
Est. Net Worth
$1.5 million
Est. Monthly Earnings
$15,000 – $40,000
Sources of Income
Brand endorsements, wellness retreats, online courses
Insight
Sjana’s serene and soulful content has made her a staple in the global wellness community, often inspiring her audience to lead a balanced and happy life.
Links to all social media:
https://www.instagram.com/sjanaelise
https://youtube.com/user/sjanaelise
| 4.9 out of 5.0 stars Rated be others |
3. Adriene Mishler
Adriene Mishler, known for her "Yoga with Adriene" YouTube channel, is one of the most influential yoga teachers online, promoting accessible and inclusive yoga practices.
1.3+ million followers
USA
Shares yoga, mindfulness, wellness routines
Born 1984
Account launch 2013
Products, Collaborations
Adidas, Manduka, WW (Weight Watchers)
Est. Net Worth
$4 million
Est. Monthly Earnings
$25,000 – $60,000
Sources of Income
Brand partnerships, YouTube ad revenue, subscription-based yoga content
Insight
Adriene’s relatable and down-to-earth approach to yoga has made her one of the most beloved instructors worldwide, with millions following her “Find What Feels Good” mantra.
Links to all social media:
https://www.instagram.com/adrienelouise
https://twitter.com/yogawithadriene
https://youtube.com/user/yogawithadriene
| 4.1 out of 5.0 stars Rated be others |
4. Kino MacGregor
Kino MacGregor is a Miami-based Ashtanga yoga instructor who has built a global community through her workshops, books, and online yoga classes.
1.1+ million followers
USA
Shares Ashtanga yoga, meditation, holistic wellness
Born 1977
Account launch 2011
Products, Collaborations
OmStars, Alo Yoga, Yogi Tea
Est. Net Worth
$2 million
Est. Monthly Earnings
$10,000 – $30,000
Sources of Income
Online yoga platform, books, brand collaborations
Insight
Kino is one of the few to bridge traditional Ashtanga yoga with modern digital platforms, making her a trailblazer in the online yoga community.
Links to all social media:
https://www.instagram.com/kinoyoga
https://youtube.com/user/KinoYoga
| 4.7 out of 5.0 stars Rated be others |
5. Dylan Werner
Dylan Werner is a world-renowned yoga instructor famous for his strength-focused practice and stunning arm-balance flows.
804k+ followers
USA
Shares advanced yoga flows, meditation, wellness tips
Born 1984
Account launch 2014
Products, Collaborations
Liforme, Alo Yoga, Wanderlust
Est. Net Worth
$1 million
Est. Monthly Earnings
$15,000 – $35,000
Sources of Income
Workshops, brand endorsements, online classes
Insight
Dylan’s innovative approach to combining strength training with traditional yoga has earned him a dedicated global following.
Links to all social media:
https://www.instagram.com/dylanwerneryoga
| 4.2 out of 5.0 stars Rated be others |
6. Patrick Beach
Patrick Beach is a yoga instructor known for his powerful and dynamic vinyasa flows, as well as his playful inversions.
510k+ followers
USA
Shares vinyasa yoga, handstands, meditation
Born 1987
Account launch 2013
Products, Collaborations
Alo Moves, Manduka, Adidas
Est. Net Worth
$1.2 million
Est. Monthly Earnings
$12,000 – $25,000
Sources of Income
Online classes, workshops, brand partnerships
Insight
Patrick’s playful approach to yoga has attracted a large audience, with his handstand tutorials being particularly popular.
Links to all social media:
https://www.instagram.com/patrickbeach
| 4.2 out of 5.0 stars Rated be others |
7. Briohny Smyth
Briohny Smyth is celebrated for her graceful yoga flows and as a co-founder of Alo Moves, a leading online yoga platform.
354k+ followers
USA
Shares yoga flows, meditation, wellness routines
Born 1983
Account launch 2010
Products, Collaborations
Alo Yoga, Alo Moves, Vitruvi
Est. Net Worth
$1 million
Est. Monthly Earnings
$8,000 – $20,000
Sources of Income
Online yoga platform, workshops, brand deals
Insight
As a co-founder of Alo Moves, Briohny has redefined how online yoga is experienced, making it more accessible to people around the world.
Links to all social media:
https://www.instagram.com/yogawithbriohny
| 3.2 out of 5.0 stars Rated be others |
8. Tara Stiles
Tara Stiles is the founder of Strala Yoga and is known for her approachable, laid-back approach to yoga, blending traditional practices with modern style.
177k+ followers
USA
Shares yoga, wellness, healthy lifestyle
Born 1981
Account launch 2009
Products, Collaborations
Strala Yoga, Reebok, Adidas
Est. Net Worth
$3 million
Est. Monthly Earnings
$10,000 – $30,000
Sources of Income
Yoga studio, online classes, brand endorsements
Insight
Tara’s creation of Strala Yoga introduced a more relaxed and intuitive approach to traditional yoga, making it popular across the globe.
Links to all social media:
https://www.instagram.com/tarastiles
https://www.youtube.com/user/TaraStilesYoga
| 4.5 out of 5.0 stars Rated be others |
9. Meghan Currie
Meghan Currie is known for her dynamic, expressive yoga practice that blends artful movement with spiritual depth.
149k+ followers
Canada
Shares creative yoga flows, mindfulness, wellness
Born 1987
Account launch 2011
Products, Collaborations
Yoga teacher training, Manduka, Liforme
Est. Net Worth
$1.1 million
Est. Monthly Earnings
$10,000 – $25,000
Sources of Income
Workshops, online courses, brand partnerships
Insight
Meghan’s unique blend of creativity and spirituality in her yoga practice has gained her a dedicated global following.
Links to all social media:
https://www.instagram.com/meghancurrieyoga
| 4.5 out of 5.0 stars Rated be others |
10. Faith Hunter (Spiritually Fly)
Faith Hunter is a yoga instructor, meditation teacher, and wellness entrepreneur who combines spirituality with physical practice.
87.2k+ followers
USA
Shares yoga, meditation, spirituality
Born 1975
Account launch 2008
Products, Collaborations
Spiritually Fly, Wanderlust, Lululemon
Est. Net Worth
$900,000
Est. Monthly Earnings
$7,000 – $20,000
Sources of Income
Books, online courses, retreats, brand endorsements
Insight
Faith’s blend of yoga, meditation, and spirituality has helped create a truly holistic approach to wellness that resonates with a diverse audience.
Links to all social media:
https://www.instagram.com/spirituallyfly
| 4.6 out of 5.0 stars Rated be others |
Conclusion (Who Holds the Yoga Crown Globally?)
When it comes to the world of yoga influencers, Rachel Brathen, aka Yoga Girl, leads the pack with her authentic approach and massive following. Her commitment to making yoga accessible for everyone has earned her the top spot in the yoga community worldwide.
Top Yoga Influencers on Instagram like Adriene Mishler and Kino MacGregor bring their unique styles, whether it’s calming, instructional content or more intense, challenging flows, helping millions find their yoga groove.
Each influencer in this list brings something special, offering not just yoga practices but holistic lifestyles that incorporate meditation, mindfulness, and wellness tips.
At CreatorsRanks, we’re all about keeping you up-to-date with the latest and greatest in the influencer world. Our lists are carefully curated and updated regularly, so you always know who’s trending and why. Bookmark CreatorsRanks.com for your go-to source on the top influencers, fresh insights, and exclusive content that helps you stay ahead of the curve.
Namasté.
Frequently Asked Questions
Alo Yoga's payment varies depending on the influencer’s reach and engagement. Micro-influencers can expect around $1,000 per collaboration, while top-tier influencers might earn upwards of $10,000 for a campaign.
Names like Rachel Brathen and Kino MacGregor often host global wellness retreats, where participants can join for a full immersion in yoga and mindfulness.
Yes, many influencers have launched their own yoga mats, apparel lines, and wellness products, combining their love for yoga with entrepreneurial ventures.
Just search through Instagram hashtags, influencer marketing platforms, or visit CreatorsRanks.com for the most reliable and comprehensive lists.